What is EEG?

The Eastern Europe Group is about tackling strategic risk, both external and internal. The former includes macroeconomic instability and the shifting sands of politics. It also covers opaque tax laws, unclear financial regulation and weak legal and regulatory protection of ownership rights. But there are also a number of internal risks that any operation in this region will be exposed to. Management and staff not only need to be fully aware of these, but must be well trained and highly motivated in order to tackle problems head on. Staff also need to be selected on the basis of trust, to best enable the company to deal with difficult situations related to governance, compliance and corruption related issues. Last but not least, dealing with local partners is often a source of risk and it is essential for any business to be able to recognise warning signs of trouble ahead early on.